I recently wrote an article for the August/September issue of The Market magazine, Enterprise Ireland's briefing on international market opportunities for Irish business (disclosure: if you weren't aware, I am an employee of Enterprise Ireland).
This article is drawn in no small way from my soon to be submitted dissertation, "Is Social Media Marketing a cost-effective tool for Irish SMEs?". I'll be publishing some of the results from the study here on the blog so stay tuned.
The Market26 Online
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5 comments:
Hey Dave, I read your article in the market today not realizing you wrote it and by a complete coincidence came across your blog. Great work, really well done. I am knee deep in research commercialization at the moment, having talks with an EI guy this week. Small world I guess. Keep up the good work.
Gav.
@Gavin That's not Gavin Corley, ex Ennis Swimming Club by any chance? :)
Interesting...didn't know you were into the social media, enterprise 2.0 bladdy blah. It's the new flashy product for the division I work for :)
http://www.opentext.com/2/global/press-release-details.html?id=2220
http://conversations.opentext.com/
@aoifski some interesting stuff at http://conversations.opentext.com, thanks Aoife :)
You know your projects stand out of the herd. There is something special about them. It seems to me all of them are really brilliant!
goldpromotion.com
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